DVI has just put up the new ad campaign on http://www.smartusa.com what do you think of the "unbig. uncar." theme. Using the new site is quite different. You need to scroll down to see all the pages (kinda as if you were using a iPad or a Android tablet. There is lots of references to us (smart owners and smartUSAinsider) on the new site.
What do you think?
Here a new TV ad